Axalta Coating Systems Announces its Presenting Sponsorship of 2016 North American International Auto Show Charity Preview
Axalta Coating Systems, a leading global supplier of liquid and powder coatings, is the Presenting Sponsor of the Charity Preview at the 2016 North American International Auto Show (NAIAS) at Cobo Center in Detroit, Michigan. The NAIAS Charity Preview, which will take place on January 15, 2016, is consistently the largest single night fundraiser in the United States.
“We are pleased to be a part of NAIAS’s Annual Charity Preview,” said Steven Markevich, Axalta’s Executive Vice President and President of Transportation Coatings and Greater China. “We take pride in being able to support such an exceptional, international event that provides so much to numerous local charities. As a trusted partner in helping automakers develop the appearance and character of their vehicle brands, the Axalta team looks forward to adding a little color to this black-tie affair.”
“The Charity Preview is truly a remarkable experience and we’re thrilled to have Axalta involved as our Presenting Sponsor,” said Paul Sabatini, 2016 NAIAS Chairman. “Axalta is world-renowned for its color expertise and we look forward to seeing what flare they add to our charity celebration.”
Axalta will also participate in many festivities during the preview week including the annual EyesOn Design program that benefits the Detroit Institute of Ophthalmology and Axalta will announce its North American Automotive Color of the Year 2016.
Now in its 28th year as an international event, the NAIAS is among the most prestigious auto shows in the world, providing unparalleled access to the automotive products, people and ideas that matter most - up close and in one place. Administered by Executive Director Rod Alberts, the NAIAS is one of the largest media events in North America, and the only auto show in the United States to earn an annual distinguished sanction of the Organisation Internationale des Constructeurs d'Automobiles, the Paris-based alliance of automotive trade associations and manufacturers from around the world. For more information, visit naias.com.
About Axalta Coating Systems
Axalta is a leading global company focused solely on coatings and providing customers with innovative, colorful, beautiful and sustainable solutions. From light OEM vehicles, commercial vehicles and refinish applications to electric motors, buildings and pipelines, our coatings are designed to prevent corrosion, increase productivity and enable the materials we coat to last longer. With nearly 150 years of experience in the coatings industry, the 12,800 people of Axalta continue to find ways to serve our more than 120,000 customers in 130 countries better every day with the finest coatings, application systems and technology. For more information visit axaltacoatingsystems.com and follow us @axalta on Twitter and on LinkedIn.